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Being an event coordinator or venue manager you’re continually looking for something unconventional, something which is likely to make your participants and guests remember your time and efforts, leading, of course to repeat business. Whilst you must always focus on the present and also the effectiveness and vivacity of the existing event, understand that long-term practicality requires you to get all those repeat bookings as frequently as you can. Do you subscribe to industry magazines and on a regular basis “peek” at other venues and also the efforts of different, effective event managers? No one is suggesting that you should copy and paste so to speak, but be aware that in this world inspiration is pretty much everything.

Let us imagine a number of examples that may or may not be perfect for your next event.

How about attempting to duplicate the concept of a drive-in movie night? Perhaps you have an outdoor space enabling you to build a large movie screen and show some of the latest blockbusters or a theme movie that’s relevant to the demographic of the group? It’s not necessary to use cars, per se however you could arrange some stacking chairs next to one another in pairs, or a folding chair or two dolled up to look like car seats. Make sure you remember those special assistants to bring buttered popcorn and drinks to every “car” through the evening. Remember your themed props, as well.

A lot of event organisers are choosing to go “green” these days. It is extremely relevant and suitable of course. You need to pick menu selections which are sustainable and organic and be sure that you are only choosing reusable centrepieces on each trestle table. Keep your energy expenditure down whenever you can and even provide the latest in organic wines.

Thinking outside of the box is really a regular pastime for the most successful venue owners and meeting planners amongst us. Bear in mind to obtain feedback from your guests and clients and ask them whether or not you may use their constructive testimonials to assist you to position yourself as somebody who goes the extra mile.

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